This working group deals with the topics of plattforms and digital business models. It uses a cross-industry approach to offer Swiss, Austrian, and German firms the opportunity to strengthen their digital initiatives through relevant insights from academia and practice as well as by exchanging ideas and information with the other working group participants. The working group will deal with topics such as platform strategy and setup, which aims to clarify issues such a strategic positioning in the ecosystem, platform scaling, focused on platform growth and dynamic development, and digital platform business model development. The working group will serve as a locus for the exchange of conceptual and business expertise between group members. Bayer, Mobiliar, Plansee Group, SBB, ThyssenKrupp, Volkswagen, and Zühlke Engineering are part of the working group